Viewing entries tagged
Photography

Producing accurate color with X-Rite Color Checker.

Producing accurate color with X-Rite Color Checker.

In Product Photography one of the most important things to consider is accurate color reproduction. You need to make sure if you are working for John Deer, the green you capture on-set is John Deer Green.

One of the ways we make sure we achieve accurate colors at In-Depth Media Productions is with the use of a tool called the X-Rite Color Checker. This tool allows us to create a custom profile for our camera, so the profile calibrates the camera.